25 years of technology leadership across financial services and cyber security. I started Underfold because smaller businesses deserve the same quality of AI governance support that enterprises get — just right-sized for their reality.
The career
2025 — Now
Founder, Underfold
Underfold Ltd — AI governance & technology advisory for smaller organisations. ISO 42001 implementation in-house — eating our own dog food.
2022 — 25
Security Services Director
Crossword Cybersecurity — Director responsible for managed cyber security services. Built and ran the operations capability, certified to ISO 27001.
2019 — 21
Director, Infrastructure & Operations
Generation Investment Management — Rebuilt platforms ground-up post-major-incident. Took staff satisfaction from 45% to 85% over four years.
2014 — 19
Head of End User Technology
Man Group — Ran a 60-person global department with a ~$10m budget across London, New York, Hong Kong and Sydney.
2003 — 14
Sys Admin to Senior
Several FS & tech firms — Walked into environments going down daily. Learnt to hold my nerve through major incidents.
The four principles.
The rules I run the practice by. They're public because being wrong about any of them in private is too easy.
01Proportional.Right-sized governance for where you are now. Not a 200-page framework when one page will do — 80% of the answer in 20% of the time.
02Always evolving.Governance that keeps pace with ISO 42001, the EU AI Act, NIST AI RMF — and with your business as it grows.
03Your ethics, our boundaries.Your governance should reflect what you stand for. I don't bring a fixed ethics. I bring a structure for yours.
04Human hero, AI sidekick.AI accelerates the research. The judgement is always human — and I'm transparent about which is which.
Underfold